Email marketing is critical to your marketing strategy – now more than ever. But what email vendors allow cannabis companies to use their platforms? There aren’t many. Avoid getting your emails banned and your account shut down with this new email tool. While it is still in beta, it is a powerful tool owned by […]

We all know that there is a tremendous need for trusted cannabis education. But how do you educate national and international audiences, including people suffering from painful diseases? Joining us to share her insights and experience is Tiara Sillet, CEO/ Founder of Cannabis Education Canada. Join the conversation as we talk about the importance of […]

Oh, Valentine’s Day. A day filled with going out to dinner, gifts of flowers, candy, and jewelry, all with sentimental cards professing love and devotion. Or is it? How consumers approach Valentine’s Day is changing. This means there are more opportunities for cannabis and hemp CBD companies to take advantage of the holiday. If you’re […]

You’ve created an amazing cannabis product…. Now what? What does your label need to include? What regulations do you need to follow to certify your claims? Do you know what it will take to scale and create consistent products? If you’re asking any of these questions, you’re going to love our session. Merril Gilbert, Co-Founder, […]

In 2019, Bryan Buckley, President, and CEO of Helmand Valley Growers Company (HVGC) joined Cannabis Marketing Live to talk about veterans and cannabis and launching a new company. Given the popularity of that episode, Bryan is joining us to talk about where things are today with HVGC and cannabis in California.  In this episode, you’ll […]

CBD Influencer marketing. It’s all the buzz, but is it worth all the hype?  In the cannabis and hemp CBD space, we’re in an industry that is known for using influencers to promote products.  But is it worth adding an influencer marketing program to market CBD? What do you need to know to get started?  […]

What did 2020 look like for you? Every year, like you, I sit down and review the previous year. What did I accomplish? What value did I add for my clients and students? What could I have done better? What did I learn? What can I improve? And, most importantly, what do I want the […]

Just as light travels faster than the speed of sound, seeing something appealing tends to steer us toward a certain decision. It all boils down to whether or not we relate to what we see – and the same thing applies to your website! Are your colors eye-catching? Are the fonts clear and not overbearing? […]

Why is it so important to create and grow your personal brand? The simple answer would be that a personal brand help build better relationships with your customers, and coincidentally, will also support the growth of your business. This proves especially important since advertising tends to be limited for CBD, hemp, and the cannabis industry […]

Before COVID19, live events and the cannabis community had gotten the hang of working together to bridge the needs of businesses and consumers. I have met some of the most amazing people in live events. I loved how much passion the participants had when they walked through the event venue doors. Newcomers and veterans in […]